by David Leger | Jun 20, 2016 | Be Memorable, Email Marketing
One of the fastest ways to increase sales and customer engagement is through email marketing. Yes, even today, in 2016. Unfortunately, one of the fastest ways to alienate all of your customers and flatten out your sales is also email marketing. Do you see the...
by David Leger | Apr 25, 2016 | Be Found
If there is one thing most start-ups have in common, it is the lack of a marketing budget. When every dollar spent has to equal a sale, it can be difficult to justify doing video marketing, or any “Branding” marketing efforts at all. However, there are...
by David Leger | Apr 18, 2016 | Be Found
When I ask start-up founders or small business owners about their branding, they usually answer in one of two ways. T18hey either say “I have a logo” or “I need a logo”. Most entrepreneurs have no idea what branding really means or why it is especially important for...
by David Leger | Apr 7, 2016 | Be Memorable
There are three critical questions to ask yourself when defining your company values: are they accurate, are they meaningful and are they future-proof. If you can’t answer these questions, your values need some work. Before I go any further into advising you on how to...
by David Leger | Mar 10, 2016 | Be Found, Marketing Tips
There is no doubt, a website is the centerpiece to your marketing plan. In our article The 5 Must have Digital Marketing Assets for every Local Business we discussed how everything points back to your website, so it only makes sense that you would invest accordingly...
